Technology: The Next Frontier
Marta Stiglin2021-08-17T01:50:47+00:00Many in-house agencies are embracing technology as a way to advance digital maturity.
Many in-house agencies are embracing technology as a way to advance digital maturity.
Are we empowering in-house agencies to lead or relegating them to follow?
To be better, we have to be willing to do things differently.
Insourcing is more than a way to save, it's a corporate strategy.
How to work with clients in a way that’s relational versus reactive.
Soliciting client feedback isn't enough—you have to act on it.
The great debate gets reactivated—is insourcing the reason the Pepsi ad went bad?
Want change? It's time to enlist your head, heart and gut to start working together.
Why in-house agencies need to make the bottom line a top priority.
Ever wonder why Account Management is ill-defined and undervalued?